A change reaches us without being typed twice
Connect the system that already holds your prices or stock. When a re-read of your website would overwrite something you wrote by hand, you are told first.
Your business in AI search
Make your business easier to find in AI answers.
Publish what you offer, where you work and how to contact you in one AI-readable profile. Give ChatGPT, Google AI and other assistants a clearer source when customers search for businesses like yours.
Add my business — free Check my website first
You review the details. You choose what goes live.
Same question. A clearer answer.
Illustrative AI conversations using real SHS Elektronika information.
Without X-Protocols
Example: general website context
Can SHS Elektronika help with an ABS fault on my VW Golf?
AI assistant
SHS Elektronika is an auto-electronics workshop in Sarajevo. Its website mentions vehicle diagnostics. [1]
I’d contact the workshop to check whether it handles ABS modules for your Golf.
- 1SHS Elektronika · Websiteshselektronika.com
With X-Protocols
Example: published business records included
Can SHS Elektronika help with an ABS fault on my VW Golf?
SHS Elektronika · Published on X-Protocolsx-protocols.com
- 1ABS / ESP servicesABS / ESP centralePublished 29 August 2026
- 2Vehicle supportPodrška za sva vozilaPublished 9 September 2026
The difference: specific services, a business-published source, and a useful next step.
Illustrative comparison, not a live ChatGPT result. Actual answers and sources vary.
About this example
The left answer is a scripted example of what a short, general excerpt can support. It is not a recording of ChatGPT, it is not a claim that the SHS Elektronika website lacks ABS information, and it is not what every business without X-Protocols gets asked or answered.
The right answer is written from two records SHS Elektronika publishes through X-Protocols. Each sentence it makes maps to a field in one of them, and both are linked above so you can read the source rather than take our word for it.
The dates are when the business last published those records — 29 August 2026 and 9 September 2026, read on 10 September 2026. They are source timestamps, not the date of an AI test.
Start with the information already on your website.
See which business details we can read, then review what to add to your profile.
Free website check. No account required.
A useful extra
You get the fix, not a score.
The check reads the public pages on your website and reports what it could and could not find. Where something is getting in the way, it says what the thing is, where it lives, and what to change.
Make the change yourself, or forward the sentence to whoever built the site. Either way it is your decision — we never write to your website.
No account, no card, no obligation to change anything.example-electronics.example
Two things worth a look.
One crawler is blocked, and it is probably not the one you meant In robots.txt
Claude-SearchBot is disallowed. That is the crawler behind
Claude’s search, so the rule keeps your pages out of it.
ClaudeBot is a different decision —
that one is about model training, and blocking it is a normal choice. You can
allow the first and keep blocking the second.
The page never says what it is about No main heading on the home page
Anything reading this page has to guess the subject from the menu. A heading such as “Laptop repairs in Banja Luka” removes the guess.
One line for your developer: add it as the page’s H1.
Example findings, shown to explain the shape of the advice. They are not about your website.
Being found
They describe the problem. Not your name.
Somebody needs a laptop battery replaced today, near them. They have never heard of you, so they type what they need. A question like that can only be matched against what is actually written down about your business.
This groundwork is what people mean by AI visibility, or answer engine optimization (AEO).
“Who replaces laptop batteries near me?”
What decides whether you are in that answer
- What you offer
- Battery replacement, while you wait
- Where you work
- Banja Luka
- Who you can help
- Most laptop makes
How it works
Add. Review. Publish.
You will not write a single article. You do this once, not every week, and then you change a line when something changes.
-
Add your business
Start from your website, or type the details in. Either way you see what a machine can already read about you today, which is usually less than you expect.
-
Review what it says
Your services, prices, locations and contact details, in front of you. Nothing goes public until you say it is right.
-
Publish the profile
Your business gets a public address carrying what you approved and the date you approved it — a source people and AI tools can read and cite.
The dashboard
Ask it what a customer would ask.
Example Electronics
Overview
Example Electronics
Your business information at a glance.
/ba/banja-luka/business/example-electronics
Business authority
Verified · domain verified · example-electronics.example
Publication
Live
Website
On file, not read yet · example-electronics.example read it now
Your information is live
People and assistants can read it. Last change 2 days ago.
Needs attention
View all 2Published information
Manage3 items you told us of 10 on this plan
Last change 2 days ago.
Computer and phone repair
Banja Luka Edit
Crawler requests
14
last 30 days counted
Fetches by named crawlers. A fetch is a fetch, not a reader.
Referral visits
3
last 30 days counted
Browsers that arrived carrying a referrer. Not a customer count.
How to read these: counted — Counted from what we actually served. Not an estimate, not a sample. · calculated — Worked out from figures we counted. No stronger than what it is based on. · estimated — Our judgement, not something we observed. Read it as a guide, not a fact. · you told us — What you published. True as your statement -- we did not verify it.
How your information answered
See the questions41 requests in the last 30 days counted
- 12 Answered in full Everything asked was established from what you published.
- 21 Answered in part Some of it was established and the rest was not. Publishing the missing detail turns these into full answers.
- 0 Needed more context The question did not say enough to answer -- which branch, which service. Usually nothing for you to fix.
- 8 Not covered Nothing you have published speaks to it at all.
Recent updates
- Laptop battery replacement — price changed to 45 EUR 2 days ago
- Opening hours confirmed still correct 6 days ago
- Domain control proved again 11 days ago
Example figures for a made-up business.
You find out what was asked
Which questions your published information answered, and which it could not. The second list is the useful one.
You can hand somebody the evidence
A report for a period, with the record behind every number in it.
Published by real businesses
That was an example. These are not.
Everything on these pages is what the business wrote and approved. It proves they published. It does not prove an AI tool recommends them.
SHS-ELEKTRONIKA
Auto electrician
13 published items
View profile
Prestige Hair Lounge
Hair salon
11 published items
View profile
Start with the essentials
Put it on the record.
It costs nothing.
Your services, your prices, your hours and your locations, in one place that people and AI tools can read — written by you, dated by you.
Check my website firstFree
No card required- 10 published items
- Your own public business profile
- The machine-readable outputs that go with it
Free forever on this plan. We ask for a card only if you choose a paid one. Compare plans
Want somebody to do the first pass?
Send us your website and say where you are stuck.
Get setup helpLooking after other people’s businesses?
Review and maintain every client from one workspace.
Explore agency toolsWhat do I actually need to start?
Your business details. A website helps, because we can read it and fill most of it in for you, but it is not required.
Will I be charged?
Not on the free plan, and not for the website check — that needs no account either. A card is asked for only if you choose a paid plan, and the trial and first charge dates are shown before you agree to anything.
What if I have no website?
You can still publish. A business with no domain proves who it is by submitting business evidence for review instead, and that carries exactly the same authority as domain control — a different kind of proof, not a lesser one.
Does this change my website?
No. We never write to your site. What you publish here is a separate source you control, and where a change belongs on your own site instead, we say so and give you the line to paste.
Do I need a developer?
Not to publish. Every part of the setup is a form. There is an API and a set of machine-readable outputs for anyone who wants them.
What does the check actually look at?
Public pages on the address you give us — usually the home page and whatever it links to. We report what we could read and what we could not. It does not test what any AI assistant says about you.
What happens after the check?
You review what we found, correct anything that disagrees, add what is missing, and choose what to publish. Nothing goes live from a scan on its own.
What if my prices are on request?
Say so. A stated “price on request” policy is a real answer and we publish it as one. An unstated price is the thing that cannot be answered — not a price you have chosen not to list.
Will X-Protocols make ChatGPT recommend my business?
X-Protocols gives AI tools a clear, public source about what your business offers. That can support your AI visibility and AEO work, but each platform decides which sources and businesses it shows.
Is this the same as SEO?
It complements your website and SEO work by organising business information for AI tools to read and cite. Keep your website accurate, accessible and useful too.
What can I actually measure?
What was asked of your published information and whether it could be answered, which crawlers read it, and — where we can test a specific AI service through its own API — what that service answered on a given date. Each is reported separately, because they are different kinds of evidence.
X-Labs
Research by X-Protocols
Explore the research
We publish what we learn, including what did not work.
Articles carry their type, their author, the date and the version you are reading. Sources carry the date we fetched them. Nothing here is a product announcement, and a proposal is labelled a proposal.
Written by Aldin SmajkanBosnia and Herzegovina
Current project
Research in progress
Temporal legal state for Bosnia and Herzegovina
Can a system say what applied to a case on a given date in a named jurisdiction, show where that came from, and name what is still missing instead of guessing it?
Read the projectResearch proposal
What a legal rule said on a given date, in Bosnia and Herzegovina
Methodology
Twenty questions you expect it to get wrong